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DESCRIPTION:Click for Latest Location Information: http://edw2015.dataversity.net/sessionPop.cfm?confid=87&proposalid=7117\nOne of the most important aspects of Master Data Management is identifying when two records (whether they be customer, product, or some other key entity instance) actually represent the same real-world item. In order to make this work, you obviously need some sophisticated tools. But you also need the ability to make decisions (and thus have designated decision makers) in order to identify what attributes must be used, the quality needed for those attributes, what sources can be used to enhance the data, and so forth. And who makes those decisions? The answer, at least in a company with a robust Data Governance function, is the data stewards, with their efforts coordinated by Data Governance. This presentation explains the basics of how identity resolution works, and the key roles that Data Governance plays in reaching decisions about what data to use and what quality is needed. \nYou will learn:\nThey key processes in identity resolution\nHow to get to the identifying attributes using Data Governance techniques\nProcesses for examining the quality and reliability of the available data\nHow decisions get made and documented\nHow to extend this information to determining enterprise-wide reference data
DTSTART:20150331T154500
SUMMARY:The Role of Data Governance in Identity Resolution
DTEND:20150331T162959
LOCATION: See Description
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